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Survey promotes online government engagement

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An Alexandria-based online community survey suggests presidential nominees should engage Generation Y voters online.

The survey, commissioned by MeriTalk.com, an online social networking site focused on public policy, showed that about 71 percent of the 2,300 Gen Y respondents said a Democratic administration should lead. But the survey also showed their views are not locked. About 75 percent of respondents said they would consider voting for a candidate of another party.

But the survey showed that members of Generation Y feel disconnected from the government. Only 15 percent felt a personal connection to the government. Survey respondents suggested the next president engage with citizens through social online tools, including YouTube, blogs, social networking sites and podcasts.

“While Ys appear to be leaning heavily Democratic, their votes and long-term loyalty are in play if the candidates can make them feel part of government,” said Alan Balutis, a director at Cisco Internet Business Solutions Group, in a statement.  “The election isn’t the finish line for Generation Y, it’s the starting block.”


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