Free Agents Marketing opens a second office in Hampton Roads

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Free Agents Marketing, a Richmond-based advertising, marketing, public relations and event management firm, has opened a second office in Hampton Roads.  The expansion comes largely because Free Agents was named the agency of record of Bon Secours Virginia, a health system with facilities in Richmond and Hampton Roads. It has more than 40 physician practice groups, home health and hospice.

Free Agents has been working with Bon Secours Richmond for nine years. In its new role, it will be responsible for statewide strategic advertising and communications. Free Agents also is a strategic partner of Bon Secours Health System Inc., the parent company of Bon Secours Virginia, as well as Bon Secours Charity Health System, a health system of three hospitals and assisted living facilities in Suffern, Port Jervis and Warwick, New York. 

“Health care is one of our primary areas of expertise, and Bon Secours is a client at the forefront of the industry,” Ken Wayland, president of Free Agents Marketing, said in a statement.

Founded in 2001, the agency employs 40 people and works with clients in the health care, automotive, corporate and nonprofit industries.

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