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Super CPA Profile: Tracy Urig

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ASSURANCE SERVICES
Tracy Urig
Colby & Co. PLC, Chesapeake

Title: Partner 
Birthplace: Fort Lee
Education: Bachelor’s degree in accounting from North Carolina State University 
Husband: Dan 
Pets: Gino and Carmine (two Spinone Italiano dogs)
Favorite vacation spot:  Paradox Lake, N.Y. 
Fan of: New York Giants 
Recently read book:  “John Adams” by David McCullough
First accounting job: Colby & Co. 
Career mentor: “My dad, Bill Colby”

Why did you decide to specialize in assurance services?   
“Assurance services allow me to use my experience and expertise to help people understand their business.  Understanding what financials mean allows the business owner to make better-informed decisions — decisions ranging from their labor force, to the types of jobs they perform most efficiently and effectively, to the types of banking and bonding relationships that will best serve their needs. When owners can truly interpret their monthly internal reports, they can address problems as they occur and begin immediate corrections.  I enjoy helping to be part of the growth process — providing proactive solutions and suggestions rather than reacting to problems at year-end.”


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