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Return to Virginia Business - December 2004

Commercial Insurance

Virginia joins probe of insurance practices

Related stories:
- Hilb, Rogal & Hobbs builds its brand in an industry that’s under fire
- Publisher's Roundup

by Joan Tupponce
Virginia Business

December 2004

State insurance regulators from around the country will gather in New Orleans early this month, but the hot topic at their winter meeting will likely not be jazz or Cajun food. The regulators plan to hold a closed-door session on the allegations of bid rigging and price fixing raised by New York Attorney General Eliot Spitzer in an investigation of insurance brokers.


Attending the meeting will be Alfred W. Gross, Virginia’s commissioner of insurance, who has started his own investigation of insurance brokerage practices in this state as a result of New York’s lawsuit against Marsh & McClennan Cos. The agency Gross heads, the Bureau of Insurance of the State Corporation Commission, is investigating whether brokers violated a Virginia law requiring insurance consultants to disclose all compensation they receive for placement of their clients’ insurance coverage. Gross also wants to know if any Virginia client of insurance brokers is directly affected by the New York lawsuit.

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The insurance industry has been scrambling to assess the damage since Spitzer filed the lawsuit on Oct. 14. The suit charges that Marsh, the nation’s largest insurance broker, cheated corporate clients by rigging insurance bids and steering business to certain major insurers to collect large fees. American International Group Inc., Ace Ltd., Hartford Financial Services Group and Munich-American Risk Partners were named in the suit as insurance companies that participated in the alleged scheme. Two AIG managers and one Ace executive have pleaded guilty to felony charges stemming from the investigation. Also, two senior underwriters at Zurich American Insurance Co. pleaded guilty to misdemeanor charges.

The New York investigation took a turn in mid-November when Spitzer filed suit against Universal Life Resources. The suit alleges that insurance companies including MetLife Inc., Prudential Financial Inc. and Unum Provident Corp. agreed to side deals with ULR, paying it millions for steering corporate life and disability insurance business to the insurers.

The regulation of insurance is handled by the states. Spitzer’s actions have prompted a number of them, including California and Connecticut, to start their own investigations. In addition, the National Association of Insurance Commissioners has formed a task force to review broker compensation and disclosure arrangements with an eye toward developing a model statute.

Some industry observers have renewed calls for federal oversight of insurance, saying state regulation is too fragmented. But Gross says federal regulation is unnecessary. “I hope that state regulators will step up and take care of this problem,” he says.

The industry should expect change no matter who regulates it, says Dr. Etti Baranoff, associate professor of insurance at Virginia Commonwealth University. Baranoff, a former Texas insurance regulator who has written extensively on regulatory history, expects an “avalanche” of investigations and lawsuits nationwide. “Honest people suffer when things like this are done,” she says. “There is a chain reaction leading to higher premiums and more expensive consumer products. Everyone pays more.”

Many Virginia brokers are concerned about the effects of the investigations on public perception of the industry. Robert C. Moore, principal and CEO of Tabb Brockenbrough & Ragland LLC in Richmond, believes brokers may be chastised for the alleged wrongdoings of a few. “I worry about the buyer of insurance products, thinking we are all cast in this light,” he says.

The Spitzer investigation already has caused dramatic changes at Marsh. Its stock has plunged, Chairman and CEO Jeffrey W. Greenberg has resigned, and the company has announced plans to lay off about 3,000 employees. Greenberg’s departure was seen as a step by Marsh to reach a settlement with the attorney general, who was highly critical of the company’s top management. Spitzer now plans to forgo any criminal charges against Marsh. Gross believes that decision will give his bureau access to documents collected in Spitzer’s case.
The insurance commissioner says that Virginia’s law calling for full disclosure on “commissions, incentives, bonuses, overrides or any other form of remuneration either directly or indirectly” provides him with the tools needed to pursue his investigation. The SCC can fine companies for violating the law if they fall under the state’s regulatory authority. Any evidence of criminal activity would be passed on to the attorney general’s office. A spokesman for Attorney General Jerry Kilgore declined to comment about any possible probe by that agency.

Spitzer’s initial lawsuit centers on the alleged abuse of contingent commissions. Insurance companies commonly pay additional fees to brokers who, in placing coverage for clients, reach certain profit or volume targets. Gross says contingent fees are “acceptable as long as they are disclosed … as long as the client has informed choice.’”
Nonetheless, Gross isn’t ruling out the chance that commission structures may change as a result of the current allegations. Bob Bradshaw, executive vice president of Independent Insurance Agents of Virginia, says that his organization supports full disclosure of commissions. “Some of the people I have spoken to have indicated surprise that they can ask the agent what the agent is making on the sale of the business and what is the contingent fee arrangement,” he says.
Yuille Holt III, president of Campbell Insurance in Lynchburg, worries that the controversy may prompt insurance companies to stop providing contingent commissions. “We have the herd mentality in this industry. If one does, others will follow suit,” he says. “Whatever the outcome, it needs to be fair to the consumer and fair to the insurance agent.”

Return to Virginia Business - December 2004


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