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Return to Virginia Business - January 2002

When greed isn't good

Late last summer, Charles Farrell, a retiree from Katy, Texas, noticed something fishy with his $20,000 investment in the stock of Roanoke-based Optical Cable Corp. Farrell, who day trades stock, became suspicious when his shares in the maker of telecommunications gear began dipping substantially. "I wondered about it, but I thought maybe it had something to do with the bad times in the telecom industry," he says.

A few weeks later, Farrell learned the truth. Robert Kopstein, Optical Cable's president, CEO and board chairman, had stumbled into a personal financial mess. After the company he had founded went public in 1996, Kopstein had started playing the bull stock market, using shares of his firm as collateral. He made some bad plays and ended up owing millions in margin calls to six big brokerage houses, including Merrill Lynch and Salomon Smith Barney. To cover their losses, the investment firms started unloading Kopstein's holdings in Optical Cable. Stock tumbled from about $8 a share to $2 a share, before settling slightly above a dollar. The firm had reported weakened earnings, but Kopstein's fire sale was the major reason for tanking the stock.

Farrell hit the roof. He filed suit in the U.S. District Court for Western Virginia in Roanoke, accusing Optical Cable and Kopstein of defrauding shareholders. Farrell says his investment of about $20,000 that he made last year has shrunk to about $2,000. "I felt that he (Kopstein) didn't report the liability he imposed on other stockholders by using his holdings as collateral. If I had known that, I wouldn't have invested in the stock." Neither Kopstein nor Optical Cable executives could be reached for comment.

Sadly, this cautionary tale is a needed reminder of the obligations of American executives. True, many have become swashbuckling icons, such as John D. Rockefeller or Bill Gates - highly self-confident individuals unafraid of being called greedy as they go after the big win. And when they make it big-time they often share the wealth with the less fortunate. That, at least, is the version according to American folklore.

In reality, though, executives have a fiduciary trust with their fellow officers and shareholders. They must play by the rules and make full disclosure of any personal liability that might hurt their company's performance and its stock.

Kopstein's case is curious since he has been a highly regarded corporate official. Under his leadership, Optical Cable grew from its founding in 1983 to become a major player in the nation's telecom industry and a shining star in the Roanoke business community. Thanks largely to his performance growing Optical Cable, Kopstein's net worth shot up to about $617 million. His salary alone was $500,000 a year. Yet, Kopstein wanted more and went to the stock market to get it.

Unfortunately for him, Optical Cable and shareholders such as Farrell, the affair has soured. On Dec. 3, Kopstein was fired as president, CEO and board chairman. Worried about possible takeover attempts, the company has tried to shore up shareholders' rights.

To be sure, there are plenty of other stories of otherwise competent and trustworthy top executives getting burned when they mix personal stock plays with their own company's nest egg. One Ohio CEO, for instance, got fried in a stock margin call but was saved when his board agreed to loan him $9 million so he wouldn't sell his holdings and tank the company's stock.

Yet, shareholders have every right to fight back when a CEO toys with their trust or uses their investments as a personal piggy bank. Today, shareholders are getting tougher, thanks in part to the Internet, which has democratized stock trading by individuals and made full disclosure easier and even more essential.

What's more, powerful institutional holders such as the Teachers Insurance and Annuity Association College Retirement Equities Fund (TIAA-CREF), are making sure that corporate governance finally gets the attention it deserves. TIAA-CREF, for instance, is on a tear trying to get companies to dump antiquated poison pills and other protections. These might have helped stave off unwanted suitors in the 1980s, but more recently tend to keep incompetent boards in place. Hopefully, their efforts will expand. Boardroom behavior demands scrutiny. Only then will the values of transparency and democracy become realities in U.S. business and not just pleasant myths.

Return to Virginia Business - January 2002


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