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Virginia
Reacts
Business
prepares for war after the terrorist attacks. Mixed
impact on state economy; defense, security stressed
Related Story: When it comes down
to "flight or fight!"
by Peter
Galuszka
At 7 a.m. on Sept. 11, Mike Scanlon was asleep in a
hotel bed in San Diego. The senior vice president of
marketing and communications for Alexandria-based Metrocall
was on the West Coast for a trade show - one of two
exhibitions of interest that day to his firm, the second-largest
provider of wireless pagers in the nation. Steven D.
"Jake" Jacoby, the company's chief operating
officer, was going to cover the other show in Los Angeles.
The two men had been close colleagues for 20 years.
"I can't tell you how many times I sat next to
him on an airplane," says Scanlon who left Dulles
airport for the coast the night before. Jacoby was due
to leave from Dulles to Los Angeles on American Flight
77 that morning.
As Scanlon slept peacefully, the pager
on his bed stand suddenly blared. "All hell had
broken loose," he says. He tried to call his office,
but the lines were jammed. Soon, he learned the stunning
news. Terrorists had hijacked Jacoby's airliner and
slammed it into the southwest side of the Pentagon.
All on board, including Jacoby, had died. Metrocall
officials, using their name-brand pagers, frantically
tried to account for the rest of their executive staff.
Today, Scanlon and the rest of Metrocall
are struggling to come to grips with a horrific tragedy
that has caused the worst civilian casualties ever on
U.S. soil. The kamikaze-style crashes of three jetliners
into the World Trade Center and the Pentagon, a ruthless
and sophisticated plot by the Islamic terrorist group
Al Qaeda, has stunned the U.S. economy and corporations
throughout Virginia. For Scanlon, a chilling thought
is that he and Jacoby easily could have switched planes.
Now, he is struggling with the loss of a friend and
golfing buddy, a husband and father of three. All of
Metrocall is in shock, he says. "It is the loss
of a key, key leader."
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How
the war might affect the state economy
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Energy: Coal prices in Southwest Virginia
are up while gasoline prices are down, boosting
the economy.
(-)
Air Transport: Major air carriers are
taking big hits, while regional airlines and
charter companies are raking in dollars.
(+)
Security: Virginia's 1,200 security companies,
many staffed by ex-CIA and FBI officials,
are booming.
(+)
Defense: While troop deployments overseas
will hurt the state, the defense industry
will get new attention.
(+)
Telecommunications: After a big slump,
telecom may come back big, especially wireless. |
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Indeed, like their counterparts in other
states, Virginia executives are suddenly dealing with
what President George W. Bush says is a war, but is
unlike any other. As U.S. warplanes pound targets in
Afghanistan, suspected of harboring terrorists associated
with Osama bin Laden, Old Dominion corporate officials
ponder what just weeks ago had been unthinkable. Are
their offices safe? Are their employees protected? Will
fuel-laden commercial jets again plunge from the sky?
Will deadly microbes or molecules slip through their
air-conditioning systems? Should they suspend all corporate
travel? Should they install a backup for all information
technology systems (see story, page 16)?
Just as the state and nation seemed
to be struggling out of an economic downturn, the attacks
of Sept. 11 have cast an enormous pall over all business.
A recession seems certain with the most optimistic estimates
of a recovery coming in next year's second quarter.
Gov. Jim Gilmore, whose early estimate put state economic
losses at $1.2 billion, has appointed a 22-member Virginia
Preparedness and Security Panel to report by Nov. 30
on the effects of the attacks on Virginia and what Virginia
can do to shore up its security. One key element: divining
what the outcomes on the state's economy and tax coffers
will be. Gilmore reported on Oct. 11 that some 35,000
Virginians have lost their jobs since the attacks. He
is upping unemployment benefits and releasing state
construction funds to boost the economy. In addition,
Gilmore is seeking $3 billion in federal emergency aid
to blunt the economic devastation.
In Virginia, the effects on business
should prove to be mixed. Fear of flying, for example,
is pushing struggling, Arlington-based air carrier U.S.
Airways closer to bankruptcy, but at the same time it
is boosting private airplane charters. Consumers are
less inclined to spend precious dollars for luxuries
such as the DVD players sold by Richmond-based Circuit
City and others. Unknown is what may happen to the state's
$12.5 billion tourism industry. It took a short-term
hit as companies cut conferences and families delayed
vacations, but it may get a mid-term boost since the
state's big attractions such as Colonial Williamsburg
are a short drive instead of an airplane flight from
large population and corporate centers.
The attacks are certain to have a major
impact on the state's massive defense sector. Yet even
here, repercussions are mixed. As sailors, airmen, soldiers
and Marines based in Virginia deploy overseas, there
is bound to be a big dip in the military-dependent economy
of Hampton Roads. When the nuclear aircraft carrier
Theodore Roosevelt sailed for the eastern Mediterranean
in mid-September, it took nearly 6,000 spenders out
of the Norfolk economy. Some of their relatives are
likely to return to homes in Iowa or California during
the deployment, further sapping the local economy. But
defense industries, many with Virginia operations, should
get a long-term boost. For example, stock prices for
Northrup Grumman, a defense aerospace company, have
soared so much that it may emerge as the winning suitor
and beat out General Dynamics in its quest for Newport
News Shipbuilding, whose aircraft carriers are leading
the counterattack against the terrorists.
Other sectors of the Old Dominion's
economy are likewise getting an unexpected benefit from
the terrible attack. One reason is Virginia's proximity
to Washington. Many officials of the CIA, FBI and armed
forces continue to live in Virginia after they retire.
Some work in defense-related firms or for the state's
1,200 security companies that are now doing a land-office
business. "The calls from corporate clients have
increased enormously since the events," says Gordon
McGinley, a vice president of Fairfax-based Corporate
Risk International who used to head the FBI's office
in Mexico City. Just as during the Iranian crisis 20
years ago, coal in Southwest Virginia is being propped
up since prices have nearly doubled from what they were
last year. And Virginia's telecommunication sector,
which had taken its lumps in the recent high-tech downturn,
is back in vogue, especially for wireless communications.
Metrocall, for instance, finds that many companies want
its wireless pagers because of fears that land lines
might go down if there's another terrorist attack.
The first comprehensive report on what
Virginians should do to protect themselves will be part
of the report due by month's end by Gilmore's new commission.
It will give the out-going governor time to make recommendations
to the next session of the General Assembly in January.
M. Wayne Huggins, head of the panel and a former chief
of the Virginia State Police, says his group "will
assess the current state of Virginia's security threat
and its state of readiness."
Huggins, now president of Omniplex
International, a Chantilly-based security firm and subsidiary
of Omniplex World Services, says the commission is focusing
on the physical security of government and corporate
buildings, the awareness level of the state and private
sector and contingency planning. For instance, he says
commission member Dr. Joseph Ornato, head of the emergency
medicine department at Virginia Commonwealth University's
Medical College of Virginia, is surveying health facilities
statewide to see if they have the patient beds and blood
supplies to handle a World Trade Center-style disaster.
At the moment, companies are scrambling
to add surveillance cameras, backup their data and secure
the entries to their offices or factories. Dominion
Generation, which operates three nuclear plants, including
North Anna and Surry in Virginia, has toughened its
security. Utility officials now admit, contrary to company
statements over the past 30 years, that nuclear plants
might not withstand a direct hit from aircraft similar
to Boeing 757s or 767s - the same ones used to damage
the Pentagon and destroy the World Trade Center. Railroads
Norfolk Southern and CSX are trying to ensure that hazardous
rail cargoes can't be used as weapons. Columbia Gas
of Virginia, which operates natural gas pipelines, increased
patrols of its facilities immediately after the attacks.
"We know how to deal with hurricanes, cold weather,
construction, emergencies, but terrorism was something
new to us. And we're learning very fast," says
Bob Innes, director of communications for the firm based
in Chesterfield County.
As tensions build about terrorists
striking with chemical or biological weapons, there's
been a run on supplies at military surplus stores. "The
demand for gas masks has exploded out through the roof,"
says Freddy Finn, who runs Hull Street Outlet, Inc.,
a Richmond-area surplus store. He says that his store
normally sells 25 to 30 gas masks each year. Now he
could sell 70 in one day. "We sold out the day
of the attack," he says. Finn is trying to obtain
more masks from suppliers looking to Israel, Germany
and Belgium for the equipment. He says he's never seen
anything like this, "not even the Y2K silliness
when people bought all kinds of emergency supplies in
case the utilities went off."
Security professionals, likewise, tend
to scoff at those who go overboard with survivalism.
"We've even been asked by some companies where
they could order gas masks for their employees,"
says Charles Vance, a former Secret Service agent who
runs Oakton-based Vance Security. "We try to be
the voice of reason and keep the paranoia to a dull
roar. People are really overreacting. ... One rumor
leads to another and pretty soon I'm getting phone calls
from people who've really panicked."
Instead, security experts try to be
more realistic and focused on real threats. "I
feel very comfortable in Virginia. Utilities are not
disrupted and law enforcement is as watchful as ever,"
says Julien Patterson, a former CIA security officer
who is founder, president and CEO of Omniplex World
Services in Chantilly. Like all security executives,
Patterson has seen demand for his services skyrocket.
His firm is being asked to assess physical security
of facilities in Virginia, but Patterson says he's most
concerned about Virginians who must travel abroad for
their work. Indeed, says McGinley of Corporate Risk
International, "Northern Virginia has a tremendous
number of clients who are international in scope."
Statewide, more than 700 firms are affiliated with foreign-based
corporations.
To help, firms such as Omniplex offer
special training courses (see story page 12) to company
employees who may need to protect themselves if they
can't run from a threat. Patterson says his firm's courses
also train globe-trotting employees on how not to become
a target of terrorists, petty thieves or foreign-intelligence
services. Some of the instruction is based on simple
common sense. "Don't go around a foreign country
wearing flashy jewelry or that fake Rolex from Hong
Kong. Someone might think it's a real Rolex from Switzerland,"
he says.
Even in the case of foreign travel,
some firms go overboard given today's overheated atmosphere.
"Travel anxiety is spilling over to regions and
countries not generally associated with terrorist activity,"
says McGinley. He says his firm received an assignment
for executive protection services, something like Secret
Service agents for CEOs, from a company whose executive
was traveling to Germany. That country may have been
a hotbed of terrorist activity 20 years ago, but has
since quieted down.
And even though security experts such
as Patterson note that now is perhaps the safest moment
ever to fly domestic U.S. airlines due to major security
upgrades, companies are cutting back on travel. In its
place, they're encouraging videoconferencing and telecommuting.
While major airlines suffer, smaller
carriers and charter outfits are raking in new money.
Dulles-based Atlantic Coast, a large regional carrier,
which operates as United Express and Delta Connection,
has seen an increase in business by picking up routes
that major airlines are dropping. Meanwhile, charters
are thriving. Take Martinair, a Richmond-based airplane
charter company that owns 16 aircraft. Since the hijacking
incidents, Martinair's business has increased. It racked
up $482,000 in revenue in September, slightly below
the $530,000 it earned for the period last year when
times were better. Yet much of this year's earnings
came after the Sept. 11 hijackings. "This last
one and a half months really saved us," says Alex
Kempe, Martinair's president. If anything, business
will continue to improve as fears of terrorist retaliation
for U.S. air strikes may make business travelers fearful
of flying commercial. Vance of Vance Security says that
more and more videoconferencing will be in demand as
air travel wanes. "This could in the long term
curtail a lot of business travel, because companies
will get used to doing business differently. This is
something that may not be a short-term reaction."
While more companies reassess their
emergency planning - or put together an emergency plan
for the first time - they may have to consider scenarios
that didn't require attention before. A crisis could
occur not because a firm is attacked, but because its
largest client is.
For a case study, consider what happened
on Sept. 11 to SNL Securities LC, a Charlottesville-based
publisher of financial databases and newsletters. SNL
president Michael Chinn says that his firm suffered
disruptions after the attacks even though Charlottesville
was miles from the destruction. That's because two of
the company's biggest clients are Keefe, Bruyette &
Woods (KBW) and Sandler O'Neill, financial advisors
that had been located near the top floors of the now-destroyed
World Trade Center. Each firm lost about 60 people in
the attacks. With the help of SNL's products, they are
big players in the research, financing and advising
of financial services companies. KBW, for instance,
had a major role in the restructuring of Virginia's
commercial banking industry. In 1997, it helped Central
Fidelity Banks Inc. with its $2.3 billion sale to Wachovia
Corp. This year, it advised three other Virginia banks
on sales transactions, including the sale of F&M
National Corp. to BB&T.
With two big clients chopped up and
split among temporary offices in the New York area,
SNL had to quickly reroute delivery of data and newsletters
to different servers and faxes and sometimes had to
resort to hand delivery. "We've been scrambling
around to get them the services they need until they
can get back downtown," says Chinn.
And, of course, there's a huge impact
when top executives are slain in terrorist attacks.
Metrocall, founded in 1965, is still reeling from the
death of Jacoby, its chief operating officer. No successor
has yet been picked. The company is staggering to get
past its mourning especially since demand for its pagers
has shot upwards since the attacks. "It's an incredible
irony of this situation that the systems that Jake worked
so hard to put together have held up so well during
the emergency," says Scanlon. "The hospitals
that responded to the attacks used Jake's pagers when
other telecom systems were failing."
At Metrocall, the loss of Jacoby, 43, has taken an intensely
personal turn. Executives say he was extremely well
liked because of his positive nature, hard work and
help on community projects. Soon after the attacks,
Metrocall workers put up big banners on the top of their
six-story building just south of downtown Alexandria.
One banner shows a U.S. flag with "God Bless America."
The other banner reads "Jake: We remember you."
On Sept. 26 some 600 people turned up at Good Shepherd
Catholic Church for a memorial service. And, in the
back parking lot behind Metrocall, the No. 3 space is
left vacant, marked by bright flowers. J
Reported by Garry Kranz and Paula
C. Squires in Richmond, James C. Allen in Charlottesville,
Brett Lieberman in Washington and Robert Burke in Fredericksburg.
Return
to Virginia Business - November 2001
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