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Neathawk Dubuque & Packett names executive creative director

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Jimmy Ashworth will join the Richmond-based advertising firm Neathawk Dubuque & Packett as executive creative director, a new position, on June 2.

Ashworth will oversee the agency's creative work at its offices in Richmond, Roanoke, Chattanooga, Tenn.; and Raleigh, N.C. He also will serve on the agency's senior leadership team.

Ashworth was advertising creative lead at Bose, where he was responsible for the Home Entertainment division’s advertising, and developing and executing the audio technology giant’s first global integrated brand campaign for its first mobile audio product, the Soundlink Bluetooth Speaker System.

Ashworth began his career as an art director at The Martin Agency and Arnold's Richmond office.

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